Get started with Dreamdata
How to invite your colleagues to Dreamdata
How to set up Dreamdata Web tracking (analytics.js) manually
How to set up up Dreamdata web tracking (analytics.js) using Google Tag Manager
How to track forms adding the auto-identify script via Google Tag Manager.
Onboarding for paying customers [VIDEO]
Onboarding process for free customers [VIDEO]
Setting Up Dreamdata
The Onboarding Process
What is Dreamdata? [VIDEO]
Content Performance - Dashboard Options
Which channel performs best for different content?
Which content generates pipeline?
Measuring influenced pipeline for B2B content - the true conversion metric
Setup Content Reporting
What KPI to measure the effect of B2B content?
Google Display Ads
Google Search Ads
Return on Ads Spend
Performance vs. Revenue attribution: A guide on when to use what
Import cost data using Google Sheet
Importing historical data to Dreamdata using Google Sheets
RollWorks Site Traffic Revealer
Setting up AdRoll
Setting up Bing Ads
Setting up Capterra
Setting up Close
Setting up Data Export to BigQuery of CRM Properties
Setting up Facebook Ads
Setting up G2 Crowd
Setting up Google Ads
Setting up Google Search
Setting up HubSpot
Setting up Intercom
Setting up LinkedIn Ads
Setting up Marketo
Setting up Microsoft Dynamics
Setting up Pardot
Setting up Pipedrive
Setting up Salesforce
Setting up Twitter Ads
Setting up Zapier integration & Zaps for Lead Gen forms/Lead Ads
Setting up Zendesk Sell
Setting up Zoho CRM
Triblio ABM platform
Connect to AWS Redshift using AWS Glue
Connect your Dreamdata data to Amazon Redshift
Connect your Dreamdata data to Snowflake
Getting Started with Google Data Studio Templates
Google Cloud Storage
Google Connected Sheets
Guides for Google Data Studio Reporting
LinkedIn Offline Conversion
Advanced Identification of users and companies
How does Dreamdata track all relevant on-site customer data?
How to track your emails?
Pardot iframe form tracking
Reduce impact from ad-blockers and Apple ITP 2.x
Server Side Analytics APIs
Tracking Hubspot Forms with auto-identify script
Tracking SPAs (Single Page Applications)
Tracking iframes with auto-identify script
Tracking using Sleeknote or Drift
Setting up your customised Stage Models
Setting up your default Stage Models
Can I exclude content or websites from being tracked?
Roles and Permissions
Some of my deals are flagged with "no-tracking". What does it mean?
What does Visitors, Contacts and Companies mean?
What is a Stage Model?
What is a company in Dreamdata?
What is a session?
Why are my dashboards empty?
Ideal Customer Profile
Intro Template for your new clients
Referral Guide and UTM tracking
Quick learning videos!
Are you using G2?
Do you know how your company is generating money?
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Dreamdata Content Analytics: Discover the real value of your content
Find the content that generates most pipeline
Helping BDRs break through to the hottest accounts
How Content Analytics tracks the influence of content of pipeline and revenue
How to cut the cost of your Google Search Ads
How to easily build a retargeting audience with Dreamdata
How to see the value of B2B Google Ads in pipeline and revenue generated
How to set up content categories on Dreamdata
Performance vs. Revenue Analytics reports- when to apply them best!
See the value of SEO in pipeline and revenue generated
What attribution really is and why you should care!
Which of your emails produce pipeline and revenue?
- All Categories
- Data Platform
- Intent data
Updated by Ole Dallerup
Dreamdata utilizes various sources of intent data. One of the advantages of utilizing Dreamdata is the ability to map the complete customer journey by examining all relevant data sources.
In the following section, we'll go over each intent data source and the prerequisites you must satisfy to take advantage of each one.
Assuming you have set up tracking for Dreamdata via either Dreamdata's tracking script or Segment, Dreamdata will automatically use the user's IP address to look up their city, country, and company. This enables Dreamdata to identify anonymous visitors and link them to the appropriate company and their customer journey.
To achieve this, Dreamdata uses one of the leading IP data providers, ipinfo.io. If you're currently utilizing other sources for this, consider whether you want improved data quality and coverage or to reduce the money spent. Please remember that setting up Dreamdata tracking is associated with the visitor's identity when a user submits a form with an email address. You can read more about how to set up tracking on your forms and identify users here.
Looking up companies via IP address is available and included in all plans.
Note that if you choose to anonymize the IP address (as described here), the functionality will not work.
Other intent platforms
Using intent data from multiple alternative sources and Dreamdata intent data is possible. By using multiple intent platforms, you get higher coverage and improve the data quality. Here you can read more about how to set up these other intent platforms with Dreamdata here:
If you've linked your LinkedIn Ads to Dreamdata, the intent data from your LinkedIn Ads will be automatically extracted.
This data will reveal who interacted directly with your advertisements during a specified time in the customer journey. It will display the companies that interacted with your ads and the number of impressions they received.
To utilize this feature, you must run paid advertisements on LinkedIn. Our LinkedIn Ads source is available in all plans.
Suppose you have reviews on G2, and are interested in discovering who is reading them and exploring your categories. In that case, G2 can provide this intent data, allowing you to identify the interested companies and begin your outreach.
To utilize this feature, you must have a subscription with G2. Our G2 source is included in all Dreamdata plans.
Are we missing any sources?
We are continually looking for additional intent data sources. If you have any suggestions, please let us know here.