Get started with Dreamdata
What is Dreamdata? [VIDEO]
Setting Up Dreamdata
How to set up Dreamdata Web tracking (analytics.js) manually
How to set up up Dreamdata web tracking (analytics.js) using Google Tag Manager
How to track forms adding the auto-identify script via Google Tag Manager.
The Onboarding Process
Onboarding process for free customers [VIDEO]
Onboarding for paying customers [VIDEO]
How to invite your colleagues to Dreamdata
How to validate your data
Setup Content Reporting
Content Performance - Dashboard Options
What KPI should you use to measure the effect of B2B content?
Measuring influenced pipeline for B2B content - the true conversion metric
What content generates pipeline?
Which channel performs best for different content?
Return on Ads Spend (ROAS)
Google Search Ads
Google Display Ads
Performance vs. Revenue attribution: A guide on when to use what
Triblio ABM platform
Setting up Facebook Ads
Setting up AdRoll
Setting up Twitter Ads
Setting up Bing Ads
Setting up LinkedIn Ads
Setting up Google Ads
Setting up G2
Setting up Capterra
Import fixed cost data using Google Sheet
Import Events data using Google Sheet
Import cost data using Google Sheet
Setting up Outreach
Setting up Zapier integration & Zaps for Lead Ads
Setting up Google Search
Setting up Intercom
LinkedIn Offline Conversion (CAPI)
Google Ads Offline Conversion
Google Ads Offline Conversion: Salesforce vs Dreamdata
Google Ads Offline Conversion: Hubspot vs Dreamdata
Connect to AWS Redshift using AWS Glue
Connect your Dreamdata data to Snowflake
Connect your Dreamdata data to Amazon Redshift
Guides for Looker Studio Reporting
Getting Started with Looker Studio Templates
Google Connected Sheets
Setting up Data Export to BigQuery of CRM Properties
Company Data Enrichment
Reduce impact from ad-blockers and Apple ITP 2.x
Pardot iframe form tracking
Tracking using Sleeknote or Drift
How to track your emails?
How does Dreamdata track all relevant on-site customer data?
Tracking Hubspot Forms with auto-identify script
Server Side Analytics APIs
URL query parameters
Tracking iframes with auto-identify script
Tracking SPAs (Single Page Applications)
Across domain & device tracking
Advanced Identification of users and companies
Tracking Dynamics 365 Marketing Forms
Setup Guide: All Salesforce Opportunities entering specific Stage
Setup Guide: All Microsoft Dynamics Opportunities in a specific Stage
Setup Guide: All Pipedrive Deals entering specific Stage
Setup Guide: Creation of Opportunities/Deals
Setup Guide: Tracked sign-up events
How Dreamdata Handles Currency Exchange in Stage Models
Setup Guide: All Hubspot Deals entering specific Stage
Stage Models - Customization
Learn more about the 'Branded Search' filter
CRM-Based Channel and Source in the Absence of Tracking Activity
What is a company?
Some of my deals are flagged with "Unknown". What does it mean?
Data retention and deletion
How is anonymous traffic linked to companies?
Can I exclude content or websites from being tracked?
Influenced vs Attributed Leads and Value
Understanding the Difference: Conversions vs. Stages
What does Visitors, Contacts and Companies mean?
What is a session?
Roles and Permissions
What is the reporting Time Zone?
Why are my dashboards empty?
Referral Guide and UTM tracking
Intro Template for your new clients
Ideal Customer Profile
Co-marketing and account mapping
Quick learning videos!
Find the content that generates most pipeline
How to set up content categories on Dreamdata
Do you know how your company is generating money?
How to see the value of B2B Google Ads in pipeline and revenue generated
How Content Analytics tracks the influence of content of pipeline and revenue
How to easily build a retargeting audience with Dreamdata
Are you using G2?
Performance vs. Revenue Analytics reports- when to apply them best!
What attribution really is and why you should care!
Helping BDRs break through to the hottest accounts
Dreamdata Content Analytics: Discover the real value of your content
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Which of your emails produce pipeline and revenue?
See the value of SEO in pipeline and revenue generated
How to cut the cost of your Google Search Ads
Updated by Camilla Ostergaard
Engagement → Pages are similar to Engagement → Events, but while the 'Events' report looks at all tracked events, the 'Pages' report only looks at events on specific pages.
This naturally includes events like page_views, and also form submission events, which are normally tracked on a specific URL page.
The report allows for analysis of which pages perform the best in terms of views, visitors, companies, conversions, average time spent on the page, engagement rate and/or pipeline metrics.
So, what's special about this report?
- It provides clear comparisons between Google Search Console and Dreamdata metrics.
- You can analyze which countries your page viewers are from.
- It includes graphs that display sessions, page visitors, conversions, contacts, companies, and more.
- Notably, you can view conversion and engagement rates for each page.
Typical questions you will find answers to with the Pages report
Which page has the highest number of visitors or the best conversion rate?
People familiar with Google’s Universal Analytics (GA3) will also find a familiar Landing Page analysis by simply changing the ‘Group By’ to Landing Page. (This report is no longer default in Google Analytics 4)
Which Landing Page drives the most conversions? Are people coming from Organic or Paid sources when entering a specific Landing Page?
Similar to Engagement → Events, we can segment each page by Channel, Source, Campaign, Referrer etc. to gain insights into the channels that people use to arrive at a specific page.
In addition to the origin of the traffic, we can segment each page by both visitor properties like country, device, etc. and company properties like industry and number of employees etc. Allowing for a deeper understanding of how different different segments engage with a page.
What industry do people viewing ‘blog/how-to-connect-engagement-with-revenue’ represent? Where do people viewing this URL come from?
The Engagement → Pages report has many similarities to Content Performance. Both are analyzing all events with a URL. The main difference is that the Engagement → Pages report focuses more on user-level metrics ie. how many visitors, companies, visiting time, and engagement rate. Whereas Content Performance focuses more on the performance of each URL in terms of pipeline generation. In this way, Content Performance is a more opinionated report, whereas Engagement → Pages is of a more summarizing nature.
Funnel like analysis of the conversion from seeing a specific page to a desired business outcome (a stage); of the companies that saw my pricing page, how many became a sales opportunity?
The Engagement → Pages report allows you to select everybody who saw a specific page in a certain time period and then see how many of those later went on to reach a specific business outcome (a stage). A typical scenario could be figuring out how many of the people that visited your pricing page, later became a sales opportunity or even new business.