Setting up B2B Benchmarks
Dreamdata Benchmark Data enables you to compare your company performance data with industry average performance data. This will help you to confirm, and re-evaluate, and update your current performance strategy. Benchmark Data is one of top requested insights from B2B customers.
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Opt In to Benchmark data
Every new Dreamdata account is automatically opted in to Benchmark Data. If you need to update this setting, you can do so under the Settings > Benchmark view.
Classification of your company
Dreamdata has pre-classified your company across a series of characteristics. We do this to ensure your Benchmark reports work out-of-the-box and are meaningful with minimal setup. If you need reclassify your company, you can do so through the UI.
Note: You can reclassify your company once.
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Define your sales funnel
Once you have set up the goals (in Dreamdata referred to as stage models) that are part of your full sales funnel, then you will need to define the order of the stages that make up your primary sales funnel.
Please select the stages that represent your Marketing Qualified, Sales Qualified, and Closed Won goals.
