Get started with Dreamdata
Google Display Ads
Google Search Ads
Return on Ads Spend
Google Tag Manager
How does Dreamdata track all relevant on-site customer data?
Load analytics.js from your own domain
Pardot iframe form tracking
Server Side Analytics APIs
Setting up Dreamdata Web tracking (analytics.js)
Setting up tracking with Segment
How to invite Sales team members to Dreamdata
Can I exclude content or websites from being tracked?
Some of my deals are flagged with "no-tracking". What does it mean?
Stage models in Dreamdata Free
What does Visitors, Contacts and Companies mean?
What is a Stage Model?
What is a company in Dreamdata?
What is a session?
Why are my dashboards empty?
Content Performance - Dashboard Options
Which channel performs best for different content?
Which content generates pipeline?
Measuring influenced pipeline for B2B content - the true conversion metric
Setup Content Reporting
What KPI to measure the effect of B2B content?
Setting up AdRoll
Setting up Agile CRM
Setting up Bing Ads
Setting up Capterra
Setting up Close
Setting up Facebook Ads
Setting up G2 Crowd
Setting up Google Ads
Setting up Google Search
Setting up Google Sheets
Setting up HubSpot
Setting up Intercom
Setting up LinkedIn Ads
Setting up Marketo
Setting up Microsoft Dynamics
Setting up Pardot
Setting up Pipedrive
Setting up Salesforce
Setting up Twitter Ads
Setting up Zapier integration & Zaps for Lead Gen forms/Lead Ads
Setting up Zendesk Sell
Setting up Zoho CRM
Connect to AWS Redshift using AWS Glue
Connect your Dreamdata data to Amazon Redshift
Connect your Dreamdata data to Snowflake
Getting Started with Google Data Studio Templates
Google Cloud Storage
Google Connected Sheets
Guides for Google Data Studio Reporting
Updated by lars grønnegaard
In the settings section of Dreamdata you can configure conversions. A conversion is a group of events that represent a specific type of conversion for you. Typical conversions would be Demo Request, Free Sign Up, Trial Sign Up, and Request Sales Call
When you start using Dreamdata we have already set some up, but you can change them as you want to.
The conversion definitions mainly impact the W-shaped attribution model where touches with conversions are given more value.
Furthermore, they are highlighted in the customer journey view.
And if you use our data models directly you will also be able to query the data based on conversions.
A note on event types
We have a concept called "event type" where we classify different interactions (also tracking events) into types. We automatically classify track events called anything with 'signup' as signup events. We also then exclude those from the list of events in the track type.