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Setting Up Dreamdata
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What is Dreamdata? [VIDEO]
Dashboards
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Content Performance - Dashboard Options
Which channel performs best for different content?
Which content generates pipeline?
Measuring influenced pipeline for B2B content - the true conversion metric
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What KPI to measure the effect of B2B content?
Performance
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Performance vs. Revenue attribution: A guide on when to use what
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Import cost data using Google Sheet
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RollWorks Site Traffic Revealer
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Do you know how your company is generating money?
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Dreamdata Content Analytics: Discover the real value of your content
Find the content that generates most pipeline
Helping BDRs break through to the hottest accounts
How Content Analytics tracks the influence of content of pipeline and revenue
How to cut the cost of your Google Search Ads
How to easily build a retargeting audience with Dreamdata
How to see the value of B2B Google Ads in pipeline and revenue generated
How to set up content categories on Dreamdata
Performance vs. Revenue Analytics reports- when to apply them best!
See the value of SEO in pipeline and revenue generated
What attribution really is and why you should care!
Which of your emails produce pipeline and revenue?
- All Categories
- Dashboards
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- Real-Time View
Real-Time View
Updated
by Steen Voersaa
Real-Time allows you to monitor activity on your site or app as it happens. Real-Time metrics are updated continuously and each hit is reported with a 3-minute delay.

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What data is displayed
The type of metrics the dashboard includes are related to users, page views and events.
The Active Users box

The metric Active Users includes all users who have been active on your site during the past 30 minutes. The subgroup of active user for whom the email address is known is shown as Active Contacts. The percent change is calculated by comparing the group of active users/contacts during the past 30 minutes with the same group from 30 to 60 minutes ago.
Page Views & Events box

The metrics Page Views and Events includes all page views and events on your site during the past 30 minutes. The percent change is calculated by comparing the group of page views and events during the past 30 minutes with the same group from 30 to 60 minutes ago.
Page Views bar chart

The page-view bar chart shows the number of page view per minute over the past 30 minutes.
Top page-views performers with Group By

Real-Time allows you to group page-view traffic in the following ways:
- by Url. This is the address of the page on which the activity was triggered.
- by Referrer. This is the address of the previous web page from which a link to the currently requested page was followed.
- by UTM Source. Identifies which site sent the traffic, and is a required parameter (Ex.: utm_source=google).
- by UTM Medium. Identifies what type of link was used (Ex.: utm_medium=cpc).
- by UTM Campaign. Identifies a specific promotion or campaign (Ex.: utm_campaign=marketing_analytics).
- by UTM Term. Identifies search terms (Ex.: revenue+attribution).
Active Contacts table
The active contacts table shows the activities of active contacts during the last 30 minutes. Activities include the number of page views and events completed by each contact.
Top Events table

The Top Events table ranks the events on your site by usage. You can see the number of users of each event and how many of these are contacts.
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Ways to use Real-time:
As mentioned, you can use Real-Time to see how many people are on your site right now, which pages or events they're interacting with, and which goal conversions have occurred. Additionally, you can:
- monitor the immediate effects on traffic from a blog/social network post, tweets, or podcast
- monitory/identify active users and contacts on your site
- verify that tracking code is working on your site or app
- monitor whether new or changed content on your site is being viewed
- see whether a one-day promotion is driving traffic to your site or app, and which pages these users are viewing
- understand usage of your app through event tracking
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