Get started with Dreamdata
What is Dreamdata? [VIDEO]
Setting Up Dreamdata
How to set up Dreamdata Web tracking (analytics.js) manually
How to set up up Dreamdata web tracking (analytics.js) using Google Tag Manager
How to track forms adding the auto-identify script via Google Tag Manager.
The Onboarding Process
Onboarding process for free customers [VIDEO]
Onboarding for paying customers [VIDEO]
Single sign-on
How to invite your colleagues to Dreamdata
Dashboards
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Engagement
Performance
Content Performance
Analytics
Which channel performs best for different content?
Which content influenced the MQLs created in a time period?
Content Performance - Dashboard Options
Which content generates pipeline?
Measuring influenced pipeline for B2B content - the true conversion metric
What KPI to measure the effect of B2B content?
Setup Content Reporting
Content Analytics - Dashboard Options
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Performance vs. Revenue attribution: A guide on when to use what
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Revenue Analytics
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Paid
Setting up Facebook Ads
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Setting up Twitter Ads
Setting up Bing Ads
Setting up LinkedIn Ads
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CRM
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Import Other
Import fixed cost data using Google Sheet
Importing data not in your CRM (using Google Sheets)
Import cost data using Google Sheet
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Setting up Outreach
Setting up Zapier integration & Zaps for Lead Ads
Setting up Google Search
Setting up Intercom
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Connect to AWS Redshift using AWS Glue
Connect your Dreamdata data to Snowflake
Connect your Dreamdata data to Amazon Redshift
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Guides for Looker Studio Reporting
Getting Started with Looker Studio Templates
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Setting up Data Export to BigQuery of CRM Properties
Overview
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Intent data
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Tracking
Segment
Dreamdata Cookies
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Reduce impact from ad-blockers and Apple ITP 2.x
Pardot iframe form tracking
Anonymizing IP
Tracking using Sleeknote or Drift
How to track your emails?
Cookie Bar
How does Dreamdata track all relevant on-site customer data?
Cookie Retention
Tracking Hubspot Forms with auto-identify script
Server Side Analytics APIs
URL query parameters
Calendly
Tracking iframes with auto-identify script
Tracking SPAs (Single Page Applications)
Across domain & device tracking
Advanced Identification of users and companies
Stage Models
Setup Guide: All Salesforce Opportunities entering specific Stage
Setup Guide: Creation of Opportunities/Deals
Setup Guide: Tracked sign-up events
Setup Guide: All Hubspot Deals entering specific Stage
Stage Models - Customization
Menu: Settings
Allowed Domains
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Branded Search filter
CRM-Based Channel and Source in the Absence of Tracking Activity
CRM filters
FAQ
Glossary
Categories
Some of my deals are flagged with "Unknown". What does it mean?
Data retention
Can I exclude content or websites from being tracked?
How are activity mapped to companies?
What does Visitors, Contacts and Companies mean?
What is a session?
Roles and Permissions
What is the reporting Time Zone?
Why are my dashboards empty?
Agency Partners
Welcome Partner!
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Referral Guide and UTM tracking
Partner Material
Intro Template for your new clients
Ideal Customer Profile
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Contact
Quick learning videos!
Find the content that generates most pipeline
How to set up content categories on Dreamdata
Do you know how your company is generating money?
How to see the value of B2B Google Ads in pipeline and revenue generated
How Content Analytics tracks the influence of content of pipeline and revenue
How to easily build a retargeting audience with Dreamdata
Are you using G2?
Performance vs. Revenue Analytics reports- when to apply them best!
What attribution really is and why you should care!
Helping BDRs break through to the hottest accounts
Dreamdata Content Analytics: Discover the real value of your content
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Which of your emails produce pipeline and revenue?
See the value of SEO in pipeline and revenue generated
How to cut the cost of your Google Search Ads
- All Categories
- Dashboards
- Revenue Analytics
- Revenue Segmentation
Revenue Segmentation
Updated
by Siminta Jacinavice

This dashboard will provide you with all necessary filters to segment your contacts. Choose the funnel stage you want to investigate and group it by similar characteristics. This information helps to identify and group your target audience when setting up ads.
Filters

Date: Set the time period you want to investigate
Stage: You can select your preferred pipeline stage. Read more about the Free Tier Stages here
Company Country: Choose the country you want to analyse
Industry: Choose the industry you want to investigate
Employees: Segregate companies by the number of employees
Annual Revenue: Segregate companies by their annual revenue
Account Owner: Choose the account owner’s accounts you’d like to view
Aggregation: Set the time frame you wish your data to be displayed as
Grouped by: Choose certain options to see how it affects your deals
- Industry
- Company Country
- Account Owned
- Employees
- Annual Revenue
- Days to Revenue
- Deal Size
- First Touch Channel
Metrics

Contacts: The number of visitors who we have been able to attach an email to their user id
Companies: The number of companies who are attached to Contacts, or the number of companies in your CRM who can be attached to any visitor traffic (anonymous)
Deals: The number of deals who we have been able to identify as your selected stage (sign up, opportunity created or opportunity won)
Average Deal Size: Value divided by Deals
Value: Depending on your chosen stage it will show - basic value estimation of sign up, expected revenue of deal created or actual revenue of deal won, taken from your CRM
Average Contacts: The average number of visitors who we have been able to attach an email to their user id
Average Channels: The average number of different Channels (paid, direct, referral..) that potential customers come from.
Average Sessions: The average number of user sessions that took place within the given time period
Average Days to Value: The average number of days needed to complete a certain conversion
Graphs and Tables
Deals split by Industry over Time

With this graph we will inform you about the origin of the deals over a certain time frame. This graph is used for industry comparison in relation to deal generation.
Note: This Graph is used for a quick overview of Deals generated via different Industries (split by your chosen Group By filter). Change filter to display: countries, deal sizes, etc.
Value and Deals by Industry

This graph will show industry statistics based on your chosen Stage. These statistics are displayed as Deals and Value split by Industry.
Note: This Graph is used for a quick overview of Value over Deals generated via different Industries (split by your chosen Group By filter). Change filter to display: countries, deal sizes, etc.
Performance by Industry

In this table your Contacts data is split by Industry. By clicking on Deals you will be directed to the deals feature, where you will be able to find individual Deals and their respective Customer Journeys.
Performance by Country
This report shows where your campaign click events happen, and which regions bring more value than others.
Performance by Account Owned
This report shows the overall performance of your account owners and value created, in the given stage.
Performance by Employees
This report shows which employee intervals your contacts are assigned to, and which employee intervals have more Value than others.
Performance by Annual Revenue
This report shows which annual revenue intervals your contacts are assigned to, and which annual revenue intervals have more Value than others.
Performance by Days to Revenue
This report shows which days to revenue intervals your contacts are assigned to, and which days to revenue intervals have more Value than others.
Performance by Deal Size
This report shows which deal size intervals your contacts are assigned to, and which deal size intervals have more Value than others.
Performance by First Touch Channel
This report shows which first touch channels have been used by your contacts, and which first touch channels bring more Value than others.
Note: You can open a larger view by clicking on the performance title in the top left corner.
Value split by Industry over Time

With this graph we will inform you about the origin of the value over a certain time frame. This graph is used for industry comparison in relation to value generation. Remember that the sign up stage shows basic value estimation, opportunity created shows expected value, opportunity won shows actual value (revenue).
Note: This Graph is used for a quick overview of Value generated via different Industries (split by your chosen Group By filter). Change filter to display: countries, deal sizes, etc.
Deals split by Industry over Time

With this graph we will inform you about the origin of the deals over a certain time frame. This graph is used for industry comparison in relation to deal generation.
Note: This Graph is used for a quick overview of Deals generated via different Industries (split by your chosen Group By filter). Change filter to display: countries, deal sizes, etc.