Get started with Dreamdata
How it works
How set up Dreamdata Web tracking (analytics.js) manually
How to invite your colleagues to Dreamdata
How to set up up Dreamdata web tracking (analytics.js) using Google Tag Manager
How to track forms adding the auto-identify script via Google Tag Manager.
Onboarding for paying customers [VIDEO]
Onboarding process for free customers [VIDEO]
Setting Up Dreamdata
The Onboarding Process
What is Dreamdata? [VIDEO]
Content Performance - Dashboard Options
Which channel performs best for different content?
Which content generates pipeline?
Measuring influenced pipeline for B2B content - the true conversion metric
Setup Content Reporting
What KPI to measure the effect of B2B content?
Attribution Models- dashboard explanation
Data Driven Attribution
Types of Attribution Models
Google Display Ads
Google Search Ads
Return on Ads Spend
Performance vs. Revenue attribution: A guide on when to use what
Setting up AdRoll
Setting up Bing Ads
Setting up Capterra
Setting up Close
Setting up Data Export to BigQuery of CRM Properties
Setting up Facebook Ads
Setting up G2 Crowd
Setting up Google Ads
Setting up Google Search
Setting up Google Sheets
Setting up HubSpot
Setting up Intercom
Setting up LinkedIn Ads
Setting up Marketo
Setting up Microsoft Dynamics
Setting up Pardot
Setting up Pipedrive
Setting up Salesforce
Setting up Twitter Ads
Setting up Zapier integration & Zaps for Lead Gen forms/Lead Ads
Setting up Zendesk Sell
Setting up Zoho CRM
Connect to AWS Redshift using AWS Glue
Connect your Dreamdata data to Amazon Redshift
Connect your Dreamdata data to Snowflake
Getting Started with Google Data Studio Templates
Google Cloud Storage
Google Connected Sheets
Guides for Google Data Studio Reporting
How does Dreamdata track all relevant on-site customer data?
Load analytics.js from your own domain
Pardot iframe form tracking
Server Side Analytics APIs
Setting up Dreamdata Web tracking (analytics.js)
Setting up tracking with Segment
Tracking Hubspot Forms with auto-identify script
Tracking iframes with auto-identify script
Tracking using Sleeknote or Drift
Setting up your customised Stage Models
Setting up your default Stage Models
Can I exclude content or websites from being tracked?
Roles and Permissions
Some of my deals are flagged with "no-tracking". What does it mean?
What does Visitors, Contacts and Companies mean?
What is a Stage Model?
What is a company in Dreamdata?
What is a session?
Why are my dashboards empty?
Quick learning videos!
Are you using G2?
Do you know how your company is generating money?
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Dreamdata Content Analytics: Discover the real value of your content
Find the content that generates most pipeline
Helping BDRs break through to the hottest accounts
How Content Analytics tracks the influence of content of pipeline and revenue
How to cut the cost of your Google Search Ads
How to easily build a retargeting audience with Dreamdata
How to see the value of B2B Google Ads in pipeline and revenue generated
How to set up content categories on Dreamdata
Performance vs. Revenue Analytics reports- when to apply them best!
See the value of SEO in pipeline and revenue generated
What attribution really is and why you should care!
Which of your emails produce pipeline and revenue?
Updated by Mikkel Settnes
Content Categories are based on filters applied to domain, URL or event. In addition, we can use the only conversion checkbox to include only events that are setup as conversions within the Dreamdata Platform.
All filter conditions use string matching. Ex. if we apply a domain filter 'dreamdata.io', we include all domains that contains that string like www.dreamdata.io, docs.dreamdata.io, support.dreamdata.io etc.
At least one filter condition needs to be applied to create a category.
Setting up a category based on URL
- To base a category on a URL filter, choose the URL column.
- The dropdown provides suggestions based on domain and first sub-folder of the URL path.
- Either choose one of the suggestions or enter your own matching string.
Here we add a filter to match URLs containing '/case-studies'
- It matches all URL paths that contains the input string.
Ex. the search string '/case-studies' will match both the URL 'dreamdata.io/case-studies/company-x' and 'dreamdata.io/customers/case-studies/industry-comparison' as both URLs contains the search string.
- Add a name to the category. This a mandatory field, but can be any text. Several filters can have the same category name to allow different filters to lead to the same category.
- Finally add the category and finish by saving the full configuration setup
Setting up a category based on Events or conversions
Follow the same steps as for adding URL filters explained above.
Events can be chosen in two different ways:
Directly based on a string matching. The condition will match all events which contains the input string. The dropdown contains the tracked event names.
Using the only conversion checkbox: ticking the checkbox will automatically only allow events that are setup as conversions in the Dreamdata conversion setup. Use this option to quickly choose all events that are considered a conversion.
I have blog content across several domains - how do I make one category for it?
You have a sub-folder present on several domains like dreamdata.com/blog, dreamdata.io/blog and dreamdata.ai/blog.
We can easily apply this to a single category without adding a filter for each domain, using the URL filter.
We set the URL filter to /blog to include all URLs that contains /blog as part of the path
What does the uncategorized group mean?
The uncategorized grouping is a built in fallback that will make sure we always include
- Events that are chosen as conversions in the Dreamdata conversion setup
- Events with a valid URL regardless of domain
The uncategorized grouping does not include events that are not conversions or have a URL
What happens when an event matches multiple categories?
An event can match multiple filters leading to different categories.
In this case the final category will be the one at the top of the list.
Ex. an event matching both the blog category and the ressources category will be in the blog category as it is higher on the priority list. To change this move the ressources category above the blog in the priority list.