Get started with Dreamdata
How it works
What is Dreamdata? [VIDEO]
Setting Up Dreamdata
How set up Dreamdata Web tracking (analytics.js) manually
How to set up up Dreamdata web tracking (analytics.js) using Google Tag Manager
How to track forms adding the auto-identify script via Google Tag Manager.
The Onboarding Process
Onboarding process for free customers [VIDEO]
Onboarding for paying customers [VIDEO]
How to invite your colleagues to Dreamdata
Content Performance - Dashboard Options
Which channel performs best for different content?
Which content generates pipeline?
Setup Content Reporting
Measuring influenced pipeline for B2B content - the true conversion metric
What KPI to measure the effect of B2B content?
Google Search Ads
Google Display Ads
Return on Ads Spend
Performance vs. Revenue attribution: A guide on when to use what
Setting up Microsoft Dynamics
Setting up Data Export to BigQuery of CRM Properties
Setting up Facebook Ads
Setting up Salesforce
Setting up AdRoll
Setting up Twitter Ads
Setting up Zendesk Sell
Setting up Pardot
Setting up Bing Ads
Setting up LinkedIn Ads
Setting up Google Ads
Setting up Zapier integration & Zaps for Lead Gen forms/Lead Ads
Setting up Google Sheets
Setting up Pipedrive
Setting up Zoho CRM
Setting up HubSpot
Setting up Marketo
Setting up G2 Crowd
Setting up Google Search
Setting up Close
Setting up Intercom
Setting up Capterra
LinkedIn Offline Conversion
Guides for Google Data Studio Reporting
Connect to AWS Redshift using AWS Glue
Getting Started with Google Data Studio Templates
Connect your Dreamdata data to Snowflake
Connect your Dreamdata data to Amazon Redshift
Google Connected Sheets
Google Cloud Storage
Load analytics.js from your own domain
Pardot iframe form tracking
Setting up tracking with Segment
Tracking using Sleeknote or Drift
Setting up Dreamdata Web tracking (analytics.js)
How does Dreamdata track all relevant on-site customer data?
Tracking Hubspot Forms with auto-identify script
Server Side Analytics APIs
Tracking iframes with auto-identify script
Setting up your default Stage Models
Setting up your customised Stage Models
What is a Stage Model?
Can I exclude content or websites from being tracked?
What is a company in Dreamdata?
What does Visitors, Contacts and Companies mean?
What is a session?
Roles and Permissions
Some of my deals are flagged with "no-tracking". What does it mean?
Why are my dashboards empty?
Referral Guide and UTM tracking
Intro Template for your new clients
Quick learning videos!
Find the content that generates most pipeline
How to set up content categories on Dreamdata
Do you know how your company is generating money?
How to see the value of B2B Google Ads in pipeline and revenue generated
How Content Analytics tracks the influence of content of pipeline and revenue
How to easily build a retargeting audience with Dreamdata
Are you using G2?
Performance vs. Revenue Analytics reports- when to apply them best!
What attribution really is and why you should care!
Helping BDRs break through to the hottest accounts
Dreamdata Content Analytics: Discover the real value of your content
Do you know which of your Marketing activities had the biggest impact on pipeline and revenue?
Which of your emails produce pipeline and revenue?
See the value of SEO in pipeline and revenue generated
How to cut the cost of your Google Search Ads
Updated by Steen Voersaa
LinkedIn's Offline Conversions is a method of conversion tracking that allows you to attribute your offline data (such as off-site or offline conversions) to your LinkedIn ads. An example of this would be LinkedIn ad click being part of a customer journey, which e.g. converted into a Sales Qualified Lead (SQL) within 90 days of the ad click action. This can help you more accurately measure the down-funnel effectiveness of your campaigns by providing more insights to improve return on investment measurement and optimize performance.
You can set up automatic offline conversion sharing with LinkedIn from inside the Dreamdata app. This will sync account contact data as the specified stage is reached.
How does it work?
Dreamdata only sends recent 90 days stage reached events of a contact to LinkedIn, starting from the sync creation date.
After adding the sync, Dreamdata will send the following data to LinkedIn:
- Email Address (hashed)
- First Name
- Last Name
- Job Title
- Timestamp (when the contact reach the stage)
- Value (based on your stage model setting)
By default we set up the conversion rule with the following settings:
- 90 days post-click conversion window
- 90 days view-through conversion window
- Each campaign attribution model
- Associate all existing active campaigns
You can modify the conversion settings in your LinkedIn Campaign Manager platform.
- The sync will happen once per day.
- It takes up to 24 hours after sync creation for us to send data to LinkedIn.
- It takes LinkedIn up to 48 hours after getting the data from Dreamdata before you will see the offline conversions in LinkedIn Campaign Manager.
How to add a sync?
- Navigate to Data Platform -> Destinations -> LinkedIn
- Click Enable button to connect your LinkedIn account
- Add Offline Conversion sync with following details:
- Ad account: the LinkedIn Ads account you want to sync the data with.
- Stage: Select the stage goal you want your ads to be optimised toward.
- Name: The name will show up on your campaign performance report with conversions breakdown on LinkedIn Campaign Manager