Attribution Models

Data Driven Attribution

What is a Data-driven attribution model? Fundamentally, attribution models can be sorted into two fundamental categories: Rule-Based / Position-Based Models . Data-Driven Models . Rule-Based / Positi…

Mikkel Settnes
Updated 4 weeks ago by Mikkel Settnes

Position Based Attribution Models

Learn more about Attribution Models and how it affects the dashboards in Dreamdata

Mikkel Settnes
Updated 1 month ago by Mikkel Settnes