How to see the value of B2B Google Ads in pipeline and revenue generated

Diana Ramirez Updated by Diana Ramirez

Welcome to our best in class #dreamdatarecipes! 🚀

Today our CMO Steffen Hedebrandt will give you a quick insight into the common issues b2b companies face with their ads spend and how this can be addressed by using Dreamdata.

👉 Key takeaways:

Problem: The typical b2b customer journey involves several stakeholders and therefore it is not easy to connect your ad spend to the revenue one produces.

Solution: Dreamdata generates an account based timeline. This means that every person that belongs to this account and their touch points will appear in one customer journey. This enables you to compare the cost your ads generated with the revenue you produced.

Watch the Video to get the full insights! 😉

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